“The Strand Thonglor” Achieves 60% Sales

17 December 2021, Bangkok – One.Six Development, a new-generation developer inspired by the concept of "The Smart Difference", and MQDC have announced the completion of “The Strand Thonglor” with over 60% of its residences sold and a goal of 70% by the end of 2022.

The ultra-luxury mixed-use condominium at the front of Soi Thonglor will now target clientele who are passionate about luxury, highly functional design, and lifestyle in Thonglor. The ready-to-move-in property has recently welcomed 4 leading brands – D’ARK, Boundary, Dream Loft, and Marchwood – to its commercial area to complete its lifestyle concept.

The project has also inaugurated “The Strand Park”, a new green space to create a mixed-use “live, eat, work” lifestyle community in Thonglor.

Ms. Tanyatip Chearavanont, CEO and Co-Founder of One.Six Development, said: “Under the ‘Essentially More’ concept, The Strand Thonglor offers mixed-use living in Thonglor, reflecting our mission to introduce new lifestyle and living experiences.

“With the company’s ‘The Smart Difference’ vision, we are determined to introduce innovations and complete people’s lifestyles through working with expert partners such as HB Design, which oversaw the architectural design; PIA Interior, which looked after the minimal luxury interior; and TROP, which took charge of landscape design under a front yard garden concept.”

The company has taken a new marketing approach by joining forces with Zipmex, which manages sales and investment in real estate through cryptocurrencies.

Mr. Chawin Athakravisunthorn, Managing Director and Co-Founder of One.Six Development, said: “The construction of The Strand Thonglor is now 100% complete and the project has sold 60% of its 188 units, 25% of which have already undergone ownership transfer. Revenue currently totals 1.2 billion baht.

“Customers are mainly Thais who live the unique minimal luxury lifestyle. They are urbanites who value privacy, including young people, modern families, executives, and the young at heart who love to socialize, enjoy city lifestyles, and join community activities. International customers are expats, overseas executives, and foreigners who work in Thailand.”

Given this diverse clientele, the company has appointed Jones Lang LaSalle Incorporated (JLL) as the residential juristic person so residents can receive services that meet international standards.

In 2022, the company plans to implement strategies to expand its elite and platinum customer base. In addition to dine & wine and party elements, the drive will encompass exclusive sports including golf, sailing, and equestrian events. The project is ready for residents to move in from early 2022.

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